Under the strong momentum of the high-quality development of the "Belt and Road" Initiative, Chinese enterprises are facing new opportunities to "go global". As the backbone of cross-border trade, small and medium-sized enterprises (SMEs) are in urgent need of empowerment by professional digital platforms. Recently, an important solution to this demand has been launched — Minch · Silk Road Digital Intelligence E-Commerce (Shanghai) Center was officially unveiled and opened, injecting strong new momentum into the overseas expansion path of SMEs!

As a professional platform focusing on serving the digital overseas expansion of SMEs, the center has clarified its core positioning since the preparation stage — taking "intelligent industrial collaboration" as the starting point to help a large number of SMEs solve overseas expansion difficulties and build global channels. Different from the traditional cross-border service model, the center focuses on the core pain points of SMEs, such as "difficulty in going global, high costs, and narrow channels", and tailors full-process, integrated cross-border e-commerce solutions to help enterprises break geographical barriers and achieve "collaborative overseas expansion and win-win cooperation".

Relying on the policy dividends of the Shanghai Pilot Free Trade Zone, the platform resources of Waigaoqiao Global Hub, and the support of CCPIT’s global economic and trade network, the center has achieved impressive results in the initial stage of its establishment, becoming an important link connecting China and the global market.

✅Core Projects Completed: Fully undertaking the overall construction of the Gulf Cooperation Council (GCC) National Pavilions and the undertaking of bilateral e-commerce trade. At present, the UAE National Pavilion has taken the lead in completing its landing and operation. Located in Waigaoqiao Global Hub, the pavilion was officially opened on December 25, 2025. It gathers high-quality commodities and characteristic industrial resources from China and the UAE, realizing an integrated layout of commodity display, trade matching, and cross-border transactions. It has built a physical and regular exchange and cooperation platform for Chinese and UAE enterprises, and accumulated mature experience for the construction of other national pavilions in the Gulf region in the follow-up.

In addition to the layout of physical pavilions, the center is also steadily advancing the construction of digital platforms, providing dual-track online and offline support for SMEs’ overseas expansion.

✅ Core Platform to Be Launched: The Silk Road E-Commerce Digital Platform under the center has completed the full-process construction and is expected to officially start trial operation before May 1, 2026.

Deeply integrating cutting-edge technologies such as big data and artificial intelligence, the platform covers core links such as cross-border trade matching, global logistics tracking, compliance consulting, and financial support in one stop. It can help SMEs simplify cross-border trade processes, reduce operating costs, make enterprises’ overseas expansion more worry-free and efficient, and truly realize "connecting global opportunities with one click".

Based on the present and looking to the future, the development blueprint of the Silk Road Digital Intelligence E-Commerce (Shanghai) Center is clear. In the future, the center will continue to deepen strategic cooperation with authoritative institutions and focus on advancing three core layouts:

First, relying on Minch’s global trade network, expand the cross-border exhibition and sales territory, upgrade the business model of "promoting sales through exhibitions and acting as an agent for exhibitions and sales", and help Chinese enterprises enter a broader global market; second, deeply participate in the exchanges and promotion of the Silk Road E-Commerce Cooperation Pilot Zone, help the pilot zone build a new highland for global digital economy cooperation, and promote in-depth integration of the e-commerce industry between China and countries along the "Belt and Road"; third, focus on the layout of the Silk Road Digital Intelligence Factory, and empower the overseas expansion of China’s high-end industries with intelligent manufacturing.

From the landing of physical pavilions to the construction of digital platforms, from the promotion of single projects to the layout of the entire industrial chain, Minch · Silk Road Digital E-Commerce Center is fulfilling its mission with solid actions and empowering development with digital intelligence. Based in the Shanghai Pilot Free Trade Zone and radiating the global Silk Road market, the center will continue to be guided by the needs of SMEs, improve the cross-border e-commerce service system, help more Chinese enterprises go abroad and into the world, and jointly start a new journey of high-quality development of cross-border trade.